Culture & National Identity

Uniting Britain Through Culture

A photograph captures a diverse crowd of British citizens from behind, gathered at the Victoria Memorial in London. In the foreground, a young woman is draped in a Union Jack flag, symbolizing unity and national pride. The group, composed of people of various ethnicities and ages, stands in front of the grand Buckingham Palace, with the Union Jack flying above and the golden-winged statue of the memorial rising prominently. The scene evokes a powerful sense of cultural identity, heritage, and modern togetherness in the heart of the United Kingdom.

Culture is the soul of a nation. Our heritage, our traditions, and our modern creativity form the threads that weave the British identity. This manifesto commits to strengthening our cultural institutions, ensuring equal access for all citizens, defending historical understanding, and promoting unity across the diverse communities of the UK.

A photograph captures an outdoor community event in a rural British village, celebrating tradition and the arts. In the foreground, children and elderly locals sit on blue chairs watching a Morris dance troupe perform in colorful traditional attire, complete with hats, bells, and ribbons. Behind them, a South Asian artist guides schoolchildren in a painting activity, showcasing cultural inclusion. The scene is framed by a historic stone church, a green-striped festival tent, and multicolored bunting, reflecting vibrant civic life, local heritage, and diverse artistic talent in the UK.

Tradition & Talent

We will expand access to arts and cultural experiences for all, especially low-income and rural communities. Funding will support regional touring programmes, folk arts, historic sites, and school outreach programmes including artist residencies. A national cultural curriculum will be developed to promote understanding and pride in Britain’s cultural diversity, past and present. Local festivals and community-led projects will be granted new funding streams to revitalise civic life.

A high-resolution photograph captures a modern broadcast studio in the UK, where a diverse team of producers and journalists work on regional and educational programming. In the foreground, three professionals use editing software, microphones, and large monitors displaying

Inform, Educate, Entertain

We support editorial independence and sustainable funding for institutions like the BBC and Channel 4. We will modernise public broadcasters by reforming the licence fee, expanding local and regional coverage, and investing in digital education tools. A tech giant levy will help finance public broadcasting innovation. Youth-focused and regional content will be prioritised to reflect the entire UK’s cultural landscape.

A high-resolution photograph captures a vibrant UK film production studio, where a diverse creative team collaborates on set. In the foreground, a young Black woman edits video footage on a dual-screen workstation, while a bearded man in a red beanie and a female producer review content on a laptop. A headset-wearing director oversees the scene. In the background, a medieval-themed actor wields a sword in front of a green screen under warm studio lights, symbolising Britain’s dynamic film and digital arts industry. The image reflects modern talent, cultural diversity, and creative apprenticeship opportunities.

Britain’s Creative Industries

We will enhance tax credits for film, music, games, and digital productions made in the UK. Apprenticeships will be offered across film sets, studios, and creative hubs. Trade missions and international promotion will showcase British talent worldwide, boosting cultural exports and global influence.

A high-resolution photograph captures a British school classroom where students of diverse backgrounds engage in a civic education lesson. A male teacher in a suit stands at the front, leading a discussion on UK institutions, with a whiteboard behind him displaying key topics such as Parliament, The Law, and Monarchy. Union Jack flags are held by students at their desks, and educational materials, including a map of the UK and laptops, are visible. The scene reflects national pride, inclusivity, and the promotion of shared values through education in England, Scotland, Wales, and Northern Ireland.

Pride in Identity & Values

We believe in a patriotic, inclusive, and confident British identity. We will fund civic education in schools, ensuring all students understand the UK's institutions, rights, and responsibilities. Public funding will protect British customs, buildings, and events. We will support shared celebrations across England, Scotland, Wales, and Northern Ireland, promoting unity without erasing diversity.

A high-resolution photograph depicts a teenage boy sitting at a wooden desk, wearing headphones and using a smartphone. In front of him, a laptop screen displays an

Digital Safety & Standards

We will strengthen online harms legislation, requiring tech platforms to remove harmful content swiftly and enforce age restrictions. Independent fact-checking councils and media literacy initiatives will be created to combat misinformation. Regulation will balance public safety and free speech, with oversight and appeals processes.

A high-resolution photograph captures the bronze statue of Winston Churchill in London, standing prominently on a stone pedestal inscribed with his name. In the background, the Palace of Westminster and the Elizabeth Tower (Big Ben) rise under a cloudy sky. A diverse group of people gathers at the base of the statue, engaging with educational displays on nearby screens and laptops. The scene reflects a respectful approach to British history, promoting learning, dialogue, and national memory without erasure.

Preserving British History

We oppose the erasure of history. Statues and monuments must remain, with added historical context provided through education and national guidelines. Community dialogue will guide how we reflect on our past—but we reject rewriting or destroying national memory.

Sport & National Pride

Grassroots and school sport will receive greater funding to increase participation and health. Local leagues and public facilities will be supported nationwide. We will celebrate national teams across all four UK nations, promoting pride and unity while funding parasport and disability inclusion initiatives.

A high-resolution photograph captures a proud moment at a grassroots football event in the UK. A diverse team of young players in red